Stacey Cook
Customer Experience Team Manager
Bob Herrick
Customer Experience Team
Alfred Knighton
Customer Experience Team
Tatiana Antunez
Customer Experience Team
Our Customer Experience Team is a friendly, knowledgeable staff of full-time specialists, 100% dedicated to providing the absolute highest standards in customer service. Throughout the year, we will keep you posted on the latest in custom marketing materials and sales promotions. We’ll even help drive business right to your door through our dealer locator and marketing promotions.
Sales Support
FREE Merchandising Supplies
- Product Brochures (Measure 5” x 8”)
- Brochure Holders (Holds 50- 5” x 8” brochures)
- Vinyl Wall Graphics (Measure 24” x 30”)
- Product Display Stands*
- Motion Activated Shelf Talkers*
- USB Drives with product videos for sales and service professionals, as well as consumers.
Promotions
An incentive program that will not only entice your consumers, but your employees as well!
Consumer Reward Program
Each month, during the promotional season, a select product will be featured. Throughout that month, consumers making a qualifying purchase will be entered into a drawing. At the end of the month, a name will be randomly chosen and the winner will receive a prize package! Details available at authorized dealers.
Authorized Retail Dealer Reward Program
Sales associates assisting the consumer with their purchase of the featured product will earn a $5 reward. That’s right,an E-Z $5 for EVERY consumer they assist with a qualifying product! Checks are mailed out at the beginning of the following month. Keep an eye on your email for notices of upcoming promotions!
Training
APi understands that our products have no value to you until they sell. That’s why we offer training on all of our products, in a variety of methods.
Do you have new or seasoned sales associates that may need a refresher?
Head over to our Dealer Portal and access our E-Z Training videos for quick, when-you-need-it training!
Maybe you’re interested in trying a new APi product or simply need more information?
Give our Customer Experience Team a call today. We’ll work with you to coordinate in-house training through your Regional Business Manager.
Your Regional Business Manager is an EXPERT on ALL of our products! Throughout the year they attend open house events and trade shows and hold water chemistry seminars and pool schools to keep you up to date on the latest in pool and spa chemical products.
At APi, our goal isn’t just to sell you products, we want to be your partner, each and every step of the way!
Dealer Portal
As an Authorized Dealer, you’ll have access to the APi Dealer Portal. Here you’ll find an extensive lineup of tools to help promote and sell products.
- Technical Assistance
- Dealer Testimonials
- Product Literature
- Sales Support Items
- Product Images
- Dealer Registration Forms
- Promotions
- SDS (Safety Data Sheets)
- E-Z Training
- Commercial Program
Can’t access the Dealer Portal?
No problem! Simply call our Customer Experience Team to get your user credentials or to reset your password!
Customer Experience Hotline
When you call our hotline at 877-274-7261 during normal business hours, you’ll speak directly to a real (and friendly) human being, not a machine.
From time to time, our CET will even call your store to advise of new promotions, offer sales support items or to see if they can help in any way!
Dealer Locator
From time to time, consumers will go online and request an Authorized Dealer and/or Service Company in their area. Our CET will direct those consumers right to your front door!
Social Media
APi is a strong advocate of social media, continually thriving to maintain an active presence on Facebook, Instagram, YouTube and LinkedIn.
Through an unprecedented social media presence, APi provides targeted promotions for our valued dealers, as well as for our complete product line.
It’s an exciting time to be part of such a positive and dynamic team of professionals…from our in-office staff, to our remote field teams; from our trusted dealers, to our loyal distributors.
Here’s my promise to you:
APi will maintain and provide unparalleled service to each and every customer, and to partner with you every step of the way. Our goal is to help you prosper for many years to come.
When someone says, “Why APi?”, you can tell them, “This is why APi!”
Stacey Cook
Customer Experience Team Manager
